Custom Labeled Water for Gyms and Fitness Studios
DrinkMore Custom Water produces custom labeled water for gyms and fitness studios, putting your studio branding on bottles or printing it directly onto aluminum cans, filled with award-winning purified water. Bottles start at six cases with about a two-week turnaround; cans start at 18 cases and take about five weeks. Sell them at the front desk or hand them out after class and elevate your fitness brand today!
Where Branded Water Works in a Gym
Fitness is a category where branded water can be a revenue line and a marketing item:
- Front desk retail, sold alongside bars and shakers at a real margin
- Post-class handouts, especially for heated or high-intensity formats
- New member welcome kits
- Challenges and transformation programs, where dated artwork becomes a keepsake
- Set out on the mats before a class, so they are waiting when members arrive and there mid-session when they need them
- Personal training clients and small-group sessions
- Race sponsorships and pop-up classes where the water travels off-site
Bottles or Cans: Sizes, Minimums, and Turnaround
Bottles get you started fastest and cover the most ground here — a 20 oz with a sport cap reseals between sets, and the 16.9 oz half liter is the everyday size. Cans read as merchandise on a retail shelf, which is part of what lets you price them like it.
| Format | Labeled Bottles | 12oz Sleek Can | 16oz Can |
|---|---|---|---|
| Minimum Order | 6 Cases | 18 Cases | 72 Cases (pallet) |
| Units Per Case | 24 Bottles | 24 Cans | 24 Cans |
| Smallest Order | 144 Bottles | 432 Cans | 1,728 Cans |
| Turnaround | About 2 Weeks | About 5 Weeks | About 5 Weeks |
| Sizes | 8, 12, 16.9, 20 oz | 12 oz | 16 oz |
Bottles are the faster and lower-commitment option — six cases gets you started and most orders turn in about two weeks. Cans take about five weeks because each design is printed directly onto the aluminum, and the result is a seamless, full-wrap look with no label edge. Either way, pricing improves as order size increases, so it is worth asking what the next tier looks like before you settle on a quantity. Timelines run from artwork approval and payment. Delivery is included inside our DC-area zone, and we ship anywhere in the continental United States through our freight partners.
Artwork needs to arrive print-ready as vector EPS or high-resolution PDF. We provide the dieline and print spec sheet, and our in-house art team can build a design from scratch if you do not have one.
Our Clients in Action
Sweat DC runs their own branding across their DC and Baltimore locations rather than stocking a national bottled water. They order frequently, and we deliver to their gyms throughout the DMV on our own trucks — no freight and no third-party carrier. A member who buys water at the desk walks out holding the studio’s name instead of someone else’s.
Fitness Evolution runs 20 oz bottles with a sport cap, and Redcon1 orders our 16.9 oz. At both, members buy the bottles at the gym and take them home — and that is where the real return shows up. A bottle traveling with the customer is a billboard for the gym, seen by people who have never walked through the door. Most branded merchandise never leaves the building. This does.
Common Questions
What do we need to sell these at the front desk?
A UPC barcode, supplied with your artwork as a PDF or EPS vector file. We place it on the label or can so it scans at checkout. Beyond that you set your own retail price — per-unit cost drops at 21 cases and again at higher volumes, which leaves real room at a typical front-desk price point, and members tend to pay more for water carrying the studio’s name than for a commodity brand.
Which format sells better at the desk?
Bottles tend to move faster, because a member can reseal one and carry it out — which is also what turns each sale into a billboard once the bottle lands on a desk or a kitchen counter. Cans read as merchandise on a shelf and photograph better. Fitness Evolution runs 20 oz with a sport cap; Redcon1 runs the 16.9 oz.
Can we do seasonal artwork for challenges and competitions?
Yes. Each distinct design carries its own setup charge and its own minimum, so a six-week challenge with dedicated artwork works best as a deliberate run rather than a small add-on. Many studios keep one year-round house design and add a second for their signature annual event.
Do you offer standing monthly reorders?
Yes. Once artwork is approved and on file, reorders skip the design cycle and the setup charge. If storage is tight, ask about our storage and drop-ship service so you are not holding pallets in a room you would rather use for classes.
How long do the cans keep?
Cans are shelf stable and stack tightly, so ordering at the 36-case or pallet tier for better per-unit pricing does not risk waste. Keep artwork undated if you want the freedom to carry stock across seasons.
Ready to Design Your Water?
Send us your logo and we will send back a free digital mockup within two business days. If you are planning to sell at the desk, include your UPC barcode as a PDF or EPS vector and we will place it for you.
See Can Options & Request a Quote See Bottle Options
Or call us at 301-591-9391.
